Deciding what you want to write often takes up more of our time than writing itself; sometimes, we just need some inspiration from someone or something to put us on the right path.
Luckily for us, AI-powered copywriters have entered the market to provide us with that inspiration and assistance.
Two of these services are Rytr and Writesonic.
Rytr is dedicated to helping you boost creativity and productivity by creating vast amounts of excellent quality content virtually instantly.
To begin generating copy with Rytr, you just need to choose from Rytr’s growing collection of AI tools and describe what you want to write about. Rytr will take care of the rest.
Writesonic also makes use of an AI trained on high-performance copy and is designed to assist you in the creation of better marketing copy – all while promising to reduce the time and effort it takes.
With Writesonic, you can create copy in just four easy steps.
1. Select your template.
2. Describe your product.
3. Generate results and
4. Launch your final copy.
Let’s see how these innovative programs compare with one another.
The following are the types of content that are currently supported by Rytr:
- Blog article and idea outline
- Blog article intro and content
- Business pitch idea
- Facebook, Google, Linkedin Ads
- Interview questions
- Job descriptions
- Landing page and website copy
- Post and caption ideas
- Product description
- Profile bio
- SEO meta description
- SEO meta title
- Tagline and headlines
- Testimonial and review
- Video description
Along with these, Rytr additionally offers features such as expand content, reword content, shorten content, paragraph content and append content.
With Writesonic, you can choose to use any of the following tools:
- Website copy
- Landing pages
- Feature to benefit
- SEO meta descriptions.
- Digital Ads copy (Facebook, Linkedin and Google Ads)
- AI Article writer
- Blog ideas, intros and outlines.
- Content rephraser and expander.
- Article summaries.
- Grammar fixer.
- Product description
- Sales emails
- Press releases
- Company and personal bios
- Startup ideas
- YouTube titles
- Growth ideas
- Product names
With regards to functionality, Rytr and Writesonic are about equal – Both services offer similar tools and can cater to both short-form and long-form content, much like other AI copywriting tools.
Most of us will probably only use the copywriting services but Writesonic does offer valuable features that can help you generate ideas for your brand, product or business which you may find worthwhile.
Ease Of Use
Creating content with Writesonic is a fairly simple process, the website has a professional and simple interface and is easy to navigate even for beginners.
Rytr’s user interface cannot be beaten in terms of simplicity however, Rytr eliminates the need for scrolling, clicking of links etc to navigate the platform; with one look at your workspace, you’ll immediately see your tools and options on one side of the screen and your output on the other.
All tools will be in a single drop-down menu as opposed to having to click on one option to lead to more options.
Also, Rytr’s platform is optimized for mobile use making it even easier to create a copy when you’re on the go.
Writesonic is one of those platforms that don’t operate on single windows, meaning that you’ll have to click on an option that will lead you to more options.
It’s not that big of a deal – but compared to Rytr, Writesonic definitely takes more effort to navigate.
With that said, it is still a simple process overall and not particularly overwhelming.
No need to worry about getting confused as Writesonic will give you helpful tips and reminders while you work on your copy.
The first thing you’ll be greeted with on your dashboard is this blank workspace; to see the types of content you can create and the tools available, click on the New Project button.
Once you create a new project, you’ll be given a long list of content that you can select from.
Once you select what you want to write, you’ll be asked to fill out a form optimized to the needs of your chosen content type.
This gives Writesonic an idea of what you’re looking for.
So that you can compare the quality of output between the two, let’s go ahead and test out Writesonic and Rytr.
With Rytr, creating copies will only take a few seconds of your time.
Start by clicking on Create A New Document and select the language, tone, type of content and the number of variants you’d like Rytr to generate for you.
One feature of Rytr is that it offers a multitude of tones – more than 20 – for you to choose from.
In addition to the basic tones (professional, funny, etc) you can choose to create content that is worried, thoughtful, assertive etc which shows that Rytr acknowledges the need for flexibility in content creation.
In order to let Rytr know what you want your content to be about, you’ll be asked to provide some key points and keywords.
Make sure to be as specific as possible to get the best results.
For this trial, let’s say that we’re about to write an email reminding our subscribers of an upcoming sale.
Here’s the email template that Rytr generated for us.
As shown in the sample, you’ll be able to see all of the options on the left side of the screen.
When your results are generated, they’ll appear on the right side of the screen.
On top of your results, editing tools are conveniently located so that you can customize or personalize your copies even more.
As for the resulting email template, the thoughtful tone is very evident; I’ve entered only a very simple key point however Rytr was able to extrapolate on this and come up with a decent email in just a couple of seconds.
Of course, it requires a human touch but putting more thought into your input will generate better output, too.
Now for Writesonic.
To begin writing with Writesonic, you’ll first need to create a New Project and then, select the content you want to create from the list available.
From there, you just need to fill out the necessary details on the short form to help Writesonic provide you with the most unique, relevant results possible.
After filling in the details, just click generate and wait for your results.
One thing that is different from Rytr is that Writesonic doesn’t require you to select how many results you want to generate; it will automatically generate a handful of results for you in one click.
If you cannot find any that meet your specifications in the first click, you do have the option to generate more.
I went ahead and started generating Facebook Ads and here are some of the results generated from the first click.
One thing I rea\lly enjoy about Writesonic is how it presents the copies it generates for you.
It really provides insight into how your copy will look once you use it or post it online which is a helpful deciding factor for when you are choosing which caption, description or ad to use.
Writesonic was able to produce quality results that could be used online.
One thing that is somewhat inconvenient is that you cannot edit your results right away whereas with Rytr, you can.
With Writesonic you need to download the text files of your favorite copies and edit them on your own.
A unique feature of Rytr is that it offers a free plan, although this is limited to just 5,000 characters per month, while this would be insufficient for many businesses, it may be enough if you’re just needing the occasional social media advert. It won’t be enough for bloggers or other business owners, though.
For just $29 a month, you can subscribe to Rytr’s premium plan with unlimited characters and access to all of Rytr’s features.
Writesonic offers 3 plan types – Starter, Professional and Businesses.
The regular price for a Starter plan is the same as Rytr’s premium plan, but with Writesonic, your access is basic and advanced features are limited to only 75 credits per month.
The credits reset monthly; if you’re not familiar, credits are sort of like tickets you use to avail content from Writesonic.
75 Credits is 75 clicks of the generate button, Depending on the amount of content you need to generate with Writesonic, this may or may not be enough for you.
If you want unlimited access to Writesonic, you can avail the professional plan for $99 per month.
Overall, both Rytr and Writesonic are very capable and competitive copywriting AI tools that are guaranteed to boost your productivity.
However, pricing stands out as a good comparative point.
For $29 you can avail of both plans from both platforms, with that said, Rytr allows you to access its featured without limit at that price but to achieve the same level of access with Writesonic, it will cost you $99 which is 3 times more than the cost of Rytr.
Taking into account this pricing issue, the quality of the content produced and the convenience of using the platform, a subscription to Rytr gives you the best value for your money.